Author: James Duncan | In: Sony Ericsson
25 Jan 2010
Sony Ericsson has announced the next mobile phone in its range, which is due for release in the first quarter of 2010.
The Sony Ericsson Vivaz will for the first time bring high-definition (HD) capabilities to the firm’s handsets.
Vivaz follows on from the unveiling of Sony Ericsson’s most recent device – the Xperia X10, announced in November.
As well as HD video technology, it will feature a human curvature shape, designed to make it one of the most aesthetically-pleasing mobiles on the market.
Human curvature was first introduced with the Xperia and is set to become a trademark of all Sony Ericsson products in the future.
Lennard Hoornik, head of marketing at the mobile telecommunications company, said: “With Sony Ericsson Vivaz, we have created a mobile phone that makes it easy to catch life in high-quality video and upload that self expression on to the web to share with the world. Sony Ericsson Vivaz offers beauty inside and out.”
Users will be able to use the HD video equipment to produce and broadcast clips with the latest developments in mobile technology.
Other functions of the phone likely to make it an instant hit include a super-fast connection to social networking sites, such as Facebook and Twitter, as well as an 8.1 megapixel camera to allow owners to capture images which match the quality of their videos.
The Vivaz will be available in a choice of colours – moon silver, cosmic black, galaxy blue and venus ruby.
Sony Ericsson is a joint venture between Sony Corporation and Telefonaktiebolaget LM Ericsson which has been producing innovative mobile devices since 2001.